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Nowadays, with the development of internet and technology, there are more and more ways for users to get the information they want. There is no doubt that Internet becomes the fastest way to spread the information. And it is also becoming increasingly dependent on the Internet. It is easy to know that if you want to reach more audience and spread your product, then you can't miss the powerful platform. In this case, you should take digital publication such as digital magazine, brochure, e-book, catalog and photo album into your consideration when you making a market strategy. In the article, we would talk more about some obvious advantages of making HTML5 digital publication. Anyway, we will take digital publication made by Flip HTML5 for example. Low Cost and High Return Compared with other marketing platform, publishing your digital publication online is low cost and high return. Why do we say so? On one hand, the digital publication tool is not expensive such as Flip HTML5 is $299 for a year; on the other hand, you can create large amounts of digital magazine and spread them online. If you take good use of your online resource, it can help increase website or online shop traffic easily Reach More Audience Online What online resources can we use? For example, HTML5 Digital Magazine made by Flip HTML5 can be shared to social networks like Facebook, Twitter and so on easily. And you are able to embed the page flip magazine on your website and blog to improve exposure. Additionally, if you create a digital catalog by Flip HTML5, readers can buy the product on the digital catalog directly. What's more, the digital magazine can be viewed on any devices anytime and anywhere because of HTML5 and jQuery. Know More about Target Audience With Flip HTML5, you are able to insert Google Analytics ID into page flipping digital magazine. For one thing, it helps you track the traffic of the digital publication.